Life is Golden in the Golden State
Sure, there might be a little smog and an expensive property market, but when you’re living the dream, who’s keeping score? Here’s why California living is the ultimate jackpot.
Summer is Forever
While the rest of the country spends half the year shoveling snow or dodging rain, Californians live in a near-perpetual state of sunshine. With an endless summer, umbrellas are strictly for trendy cocktails, not rainy days.
The Beach is in Our Backyard
From surfing in Santa Cruz to sunbathing in Malibu, California’s beaches are so iconic they have their own TV shows. We can roll out of bed and hit a world-famous beach before your morning coffee.
Silicon Valley Swag
While the rest of the world grapples with the latest tech, we’ve been beta-testing flying hoverboards since last Tuesday. Silicon Valley is the beating heart of innovation, where coding is cool and startups start up in garages.
Your latest app idea? It was probably dreamed up here first, right next to your favorite social media platform.
Our Wine is an Art Form
Napa Valley practically wrote the book on wine tourism. While others drink to unwind, Californians sip artfully crafted chardonnays while enjoying vineyard views.
Our “local wine” beats everyone else’s “fancy import” anytime, making us the ultimate wine snobs in the best possible way.
Unlimited Outdoor Adventures
Ski in the morning, surf in the afternoon. Where else can you channel both your inner snow bunny and beach bum in one day? Only in California. Whatever outdoor activity you’re into, you can do that here, and it’s usually just a short drive away.
When We Set Trends, the Rest of the US Follows
When it comes to what’s cool and new, we wrote the book and threw in a few extra chapters for good measure.
Inventing avocado toast, sporting yoga pants, and being OG in several global trends are practically state duties. While the world squabbles over new fads, we’re already dreaming up the next big thing.
We’re Neighbors with A-Listers
Celebrities jogging by your favorite smoothie joint is just another Monday here. An “average” day might include accidentally photobombing an A-lister’s selfie.
Celebrity life isn’t something we watch from afar. It’s occasionally what we apologize for interrupting on our way to the store.
Epic Road Trips are the Norm
Hit the road in California and suddenly, you’re in a real-life car commercial. Whether it’s the iconic Highway 1 or beautifully random detours, California road trips make playlists pop and create stories worth sharing. The open road never closes its invitation here.
We Set Food Trends, Too
In California, the world is your oyster. And your sushi rolls. And your taco salad. And whatever’s the new craze we’re whipping up this week. Poke pizza today, your new craving tomorrow.
Our Festivals are Legendary
If there’s a reason to celebrate, Californians are there with bells, whistles, and glitter. From Coachella’s iconic desert vibes to quirky, small-town avocado festivals, we have festivals down to a science. And they’re so phenomenal, tons of people cross state lines just to attend.
We Got Extra Love from Mother Nature
Majestic redwoods, sprawling deserts, and breathtaking coastlines all call California home. Nationwide, Mother Nature might have many admirers, but she clearly shows off her best sides here.
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